- SCImago Media Ranking (SMR) – First Edition 2024: Forbes enters the Top Ten of the global ranking, ranking just behind USA Today, The New York Times, and The Guardian, making it the most influential economic publication
- The first sports media outlet appears at position 27: the Spanish newspaper Marca, with its digital edition, leads the global ranking ahead of popular digital-native platforms like The Athletic.
The SCImago Media Ranking (SMR), launched a year ago as a global observatory for measuring the digital reputation of media outlets, presents the first wave of analysis for 2024, now incorporating over 500 economic and sports newspapers. General news publications such as USA Today, The New York Times, and The Guardian remain at the top, closely followed by some of the most historic financial newspapers from the business press sector.
The online edition of Forbes ranks as the most influential economic media outlet globally, followed by Investopedia, a digital-native platform focused on personal finance and investments, and Bloomberg Businessweek, the flagship publication of the U.S. financial conglomerate. This means that three American outlets dominate the top positions in the economic media ranking.
In the sports category, the Spanish newspaper Marca leads the global ranking in terms of digital reputation (ranked 27th overall), followed by the French sports daily L’Équipe (ranked 32nd) and another Spanish publication, As, from the Prisa Group. Meanwhile, The Athletic, the digital-native sports outlet acquired by The New York Times, has yet to translate its editorial investment into digital prominence, currently ranking at a modest 113th position.
A Growing and Diversified Ranking
The SMR now evaluates a total of 5,452 media outlets, broken down as follows:
- 4,968 general news outlets
- 264 finance-focused publications
- 247 sports media outlets
Regarding media coverage, the ranking includes:
- 472 international outlets
- 1,692 national outlets
- 3,543 regional outlets
Regarding media formats, the dataset consists of:
- 3,552 traditional newspapers that have undergone digital transformation
- 1,846 digital-native newspapers
- 111 online news portals developed by news agencies
Currently, efforts are underway to incorporate additional media types, such as magazines (with an initial selection already included) and broadcast media (radio and television).
SMR’s Evolution and Methodological Advancements
The SMR project was launched at the end of 2022 with an exploratory ranking (Q1) to validate the methodology and the Digital Reputation Indicator (DRI). Throughout 2023, three additional waves (Q2, Q3, and Q4) were published, progressively refining the sample’s global representativeness. During this period, the focus was placed on general information newspapers, both print and digital-native outlets.
For 2024, the ranking expands to include economic and sports newspapers, with an initial selection of 264 finance-focused media and 247 sports media outlets (511 in total). These were identified during the second half of 2023, prioritizing countries with the highest population density. In addition to traditional media databases, specialized keyword-based searches were conducted to ensure a comprehensive selection of specialized media outlets worldwide.
New Features in SMR’s Presentation and Navigation
A new navigation feature has been introduced, allowing users to filter by media type, providing the option to:
- View an overall global ranking of all media.
- Focus specifically on general news media, economic media, or sports media.
About SCImago Media Ranking (SMR)
The SCImago Media Ranking (SMR) is a joint initiative by the Universities of Granada, Navarra, and Pompeu Fabra. As part of the SCImago Lab tools, this ranking classifies media outlets using the Digital Reputation Indicator (DRI), which measures media traffic and visibility.
Top 50 of the Global Media Ranking (SMR) by Digital Reputation
SMR | Media | Country | Tipology | Overall |
---|---|---|---|---|
1 | USA Today | United States | General News | 90,5 |
2 | The New York Times | United States | General News | 90,25 |
3 | The Guardian | United Kingdom | General News | 89,25 |
4 | Forbes | United States | Finance | 88,75 |
5 | The Independent | United Kingdom | General News | 85,75 |
6 | Investopedia | United States | Finance | 85,75 |
7 | Reuters | United Kingdom | General News | 85 |
8 | The Daily Mail | United Kingdom | General News | 83,75 |
9 | Le Monde | France | General News | 83,5 |
10 | El País | Spain | General News | 83 |
11 | Bloomberg Business Week | United States | Finance | 82,5 |
12 | The Washington Post | United States | General News | 82,5 |
13 | The Economic Times | India | Finance | 81,75 |
14 | Daily Mirror | United Kingdom | General News | 81,5 |
15 | The Daily Telegraph | United Kingdom | General News | 81,5 |
16 | The Associated Press | United States | General News | 80,75 |
17 | El Mundo | Spain | General News | 80,25 |
18 | Financial Times | United Kingdom | Finance | 80,25 |
19 | Hindustan Times | India | General News | 80,25 |
20 | Politico | United States | General News | 80,25 |
21 | Bild | Germany | General News | 80 |
22 | Hürriyet | Turkey | General News | 80 |
23 | Business Insider | United States | Finance | 79,5 |
24 | The Economist | United Kingdom | Finance | 79,5 |
25 | Fortune | United States | Finance | 79,5 |
26 | Dnes | Czech Republic | General News | 79,5 |
27 | Marca | Spain | Sports | 79,25 |
28 | La Repubblica | Italy | General News | 79 |
29 | Expressen | Sweden | General News | 78,75 |
30 | Nihon Keizai Shimbun | Japan | Finance | 78,75 |
31 | Asahi Shimbun | Japan | General News | 78,5 |
32 | L’équipe | France | Sports | 78,5 |
33 | 33 Corriere Della Sera | Italy | General News | 78,25 |
34 | Ria Novosti / Rossiya Segodnya | Russian Federation | General News | 78,25 |
35 | Abc | Spain | General News | 78 |
36 | Ansa | Italy | General News | 78 |
37 | Daily Express | United Kingdom | General News | 78 |
38 | Mint | India | Finance | 77,75 |
39 | The New Yorker | United States | General News | 77,75 |
40 | Rbc Daily | Russian Federation | Finance | 77,75 |
41 | The Hindu | India | General News | 77,75 |
42 | The Indian Express | India | General News | 77,25 |
43 | As | Spain | Sports | 77 |
44 | Focus | Germany | General News | 77 |
45 | La Nación | Argentina | General News | 77 |
46 | Ouest France | France | General News | 77 |
47 | The Wall Street Journal | United States | General News | 77 |
48 | Entrepreneur | United States | Finance | 76,75 |
49 | Le Parisien | France | General News | 76,75 |
50 | Milliyet | Turkey | General News | 76,75 |

